SEO fundamentals
Technical health, indexability, internal linking, and content structure. If these are broken, the rest is fragile.
The Bridge
SEO is the floor. AI is the ceiling.
SEO gets you crawled and ranked. AI discoverability gets you cited, recommended, and copied into the answer.
AI comprehension
Entity clarity, unambiguous claims, and answer-ready formats that survive synthesis.
Citation graph
Independent mentions and consistent phrasing across the web so models can confidently reference you.
The KPI
Measure “Share of Answer” weekly
Across 20 buyer prompts, how often does the model mention you? That is the game now.
“If your brand isn’t mentioned, you don’t exist. Rankings are becoming a lagging indicator.”— DiscovizLabs
Next Step
Start with an audit
We assess both layers: technical SEO + AI representation across major assistants, then ship a prioritized roadmap.